Donie Yamamoto, who received a degree in Apparel Industry Management from FIDM in 2017 is the founder of Vital Pet Life, a premium pet supplements company that uses natural ingredients.
Donie, initially started her business, Vital Pet Life, because her dog, Tuxedo (Tux), had rough, dry, and coarse hair. "After doing some research, I learned that adding some salmon oil to his diet would help soften his hair and relive his itching, joint pain, and inflammation," she said.
Donie and her husband started Vital Pet Life in their living room with a dream of helping other pets and their humans. Two years later, they are preparing to launch their third project. Her top three goals include putting pets' welfare first, fostering and growing their community of customers, vendors, and wholesalers, and giving back to their local community in L.A. and the Philippines, where Donie is originally from.
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